Anatomy of the local buyer's market

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September 20, 2006

We have quite a debate raging on a recent "short" article I wrote entitled Market value becoming a tough nut to crack. The real issue: where are home prices heading? In response, I have done some wizardry on the MLS data and pulled some statistics representing a point in time to try and determine what might actually be happening to home prices in Loudoun County. I looked at the "sweet spot" in the $500,000 and less price range. These are resales only. No new construction. All categories represent activity in the last 30 days from the sample except for total listings.

This is going to take a lot of space...so read on...

On September 21st I pulled stats on the market to include original list price, last list price and sold price in the categories shown in the graph below. I then arranged them by highest original list price to lowest. This turns out to be roughly days on market in descending order. Not what I was trying to do but significant. There are many colors used between the chart and data table. The chart colors and table colors have no correlation.

My observations:
  • Expired and withdrawn listings were on the market about 4 months and average prices dropped about 5%.
  • Current active listings are on the market about 3 months with an average price drop of an additional 2.5%.
  • Sold listings were on the market about 3 months and sold for 93% of the original list price and 89% of the high list price of expired and withdrawn.
  • Looking at seller subsidies, I found that 90% of all sold listings had an average of $10,000 in subsidy. This is not reported anywhere. So, in simple terms the net of sold listings went for $366,000 as opposed to the reported $376,000. Or, 87% of the average asking price 4 months ago. See the blue shading in the table.
  • New contracts in the last 30 days have a "last" list price equal to the average sold price, $376,000. Interesting!
  • Finally, new listings are coming on the market at the same value of the last list price of those that sold.
So what? I think I can conclude:(1)selling prices are lower than those reported (I've been saying that all along) because of subsidies, (2)since a high percentage of expired and withdrawn listings come back on the market, looking at those original asking prices gives us a better idea of how prices are really coming down and, sellers are getting smart enough to list at or near recent selling prices (see new listings).

I think I can safely conclude that actual price reductions are greater than the 8% that is officially reported (reduction due to negotiations). It could be as high as 13%.

Caution: averages can tell a story but can be misleading. Also, this is just one point in time. And, I might have flawed logic (I don't think so).

I did the same analysis on $500,000 to $1 million as well as over $1 million. Price reductions are even greater on a dollar as well as percentage basis. Just not enough time or space to present those findings here.

I am sure this will create more debate. Enjoy the graphs and charts. It is a lot of work getting to the data and then trying to present it in a logical way. Let the marathon continue!

LOUDOUN RESALE MARKET $0 to $500,000


Total [9/21/2006] # Homes   DOM |Orig Price |List Price |Sold Price |List:Orig |Sold:List |Sold:Orig
Withdrawn 467 112 $420K $403K   96.0%   87.0%
Expired 134 130 $417K $398K   95.4%
Active 1728 98 $406K $390K   96.0%
Sold 224 96 $405K $383K $376K 94.6% 98.2% 92.8%
Sold w/$10,000 avg subsidy $405K $383K $366K 94.6% 98.2% 90.3%
Contracts 281 104 $402K $380K   94.5%
New Contracts 221 106 $398K $376K   94.5%
New Listings 312 16 $383K $382K   99.7%
Buyer Intensity -0.62

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